Maria Shireen® is a functional fashion accessories company and maker of the original hair tie bracelet. We design, produce and market three premium, patented hair tie bracelet collections – athleisure, bittersweet and luxury by Maria Shireen.
how it all began
As is the case for millions of women around the world, I struggled with two things when it came to keeping my hair out of the way at the gym, at home with my little one, on the go at work, or out for the evening with family and friends. Keeping track of where my hair ties were, and managing the discomfort, not to mention unsightly look of those indentations on my wrists.
a bittersweet beginning
The bracelet started as a present created by my husband. The ever-observant engineer that he is, noticed my habit (a basic necessity!) of wearing an elastic band around my wrist. The problem was the elastic band was an eye sore and it left a dent around my wrist. My husband decided to solve the problem, and did it with style! He created a bracelet that eliminates the pressure from the elastic around the wrist and makes the hair tie look like a stylish bracelet by creating a channel that holds the hair tie in place. The idea was so simple and so unique, we currently have multiple worldwide patents and others pending!
Our flagship collection - bittersweet by Maria Shireen - is designed for the woman who appreciates chic, simple sophistication.
And our bittersweet kids and teens collections bring all the same chic sophistication in BPA-free plastics and metallic plastics to the little fashionistas in our lives.